If you’ve ever wondered how people taste berries, caramel or citrus in a cup of coffee, you’re not alone. Coffee tasting isn’t a special skill reserved for experts. With a little attention and some simple steps, anyone can learn to recognise coffee notes and understand how aroma shapes the overall flavour.
At El Bueno, we believe that each cup should be like an experience, not simply a habit. Specialty coffee is naturally complex, and once you know what to look for, every cup becomes deeper and more enjoyable.
In this guide, we’ll break down the basics of coffee notes, aroma, and flavour profiling so you can confidently explore what’s really inside your cup, one sip at a time.
When a coffee bag mentions flavours like chocolate, nutty, fruity or floral, those are coffee notes
They’re not added flavours, they are natural characteristics that come from the bean itsel
Coffee notes are influenced by many factors:
Together, these decide how sweet, bright, heavy or aromatic a coffee will be
Before you even sip your coffee, your nose is already interpreting most of the flavour. Aroma carries small volatile compounds that hint at what the cup will taste like: chocolate, caramel, nuts, berries, spices, or florals.
Fresh coffee releases stronger aromas, which is why freshly roasted beans often taste more expressive. If the aroma feels muted, the beans are likely old or improperly stored. If you’re curious to experience how freshness changes aroma, you can explore our carefully sourced beans in the coffee collection.
Aroma isn’t separate from flavour; it’s a major part of it.
To help you build your palate, these are the notes you’ll encounter most often:
You don’t need perfect descriptions; even broad words help you identify patterns over time.

You don’t need equipment or training. Try this basic approach:
Developing a palate is repetition. Every brew teaches you something new.
Understanding these two elements makes coffee notes far easier to recognise.
Different regions naturally produce different profiles:
Knowing this helps you understand why two coffees taste completely different\
At El Bueno, we roast in small batches to bring out the natural flavour notes of each bean. Whether you prefer fruity single origins or smooth chocolatey blends, each coffee has a clear, recognisable flavour profile.
Tasting coffee isn’t about getting the “right” answer. It’s about slowing down, paying attention and enjoying the journey. With a bit of practice, you’ll start discovering layers in every cup, one mindful sip at a time.